“Music and alcohol go together like like beans and cornbread, so it’s only appropriate, I thought, to start a web site that really celebrated the notorious pair.”
So says Sound Add Vice creator Elissa McKee about the launch of her new venture SoundAddVice.com. Elissa first approached a colleague of ours about building a new site. A site with spunk. One that could handle the discerning tastes and often irreverent nature of the SAV followers. So in partnership with our graphics designer Selene VT we put together a highly functional multimedia site.
At music venues when the lights and cameras go off, the talent goes back stage, and the drinks come out; this is the time when the real stories happen. When one can gain true insight into the minds and motivations of the people behind the music. Sound Add Vice turns the cameras back on and lets you tag along.